A general business description includes important information related to a business, its goals and characteristics. It is commonly used to present your vision of a niche in the industry that you have chosen, and the customers you wish to serve.
Knowing your market, the customer demands, your competitors, and the industry trends will guide you and your business to making sound business decisions. Take the time to perform a solid market analysis in your business plan and revisit it annually.
The products or services section of your business plan describes your business offerings, their features, and the benefits they provide your customers.
A marketing plan is a cohesive plan on how to reach your customers. The goal is to create a strategy to keep loyal customers and attract new customers.
The operations section of your plan dives into the daily operation of the business, its location, equipment, suppliers, people, processes, and procedures.
The Management and Organization section of your business plan identifies the company culture, it's ownership structure, management team, and advisors.
Creating a startup budget identifies costs that occur before the business is operating. Thoroughly capture these expenses so that you have sufficient capital investment when launching the business.
The financial plan section determines whether or not your business idea is viable, and is a key component in determining whether or not your business is going to be successful or able to attract any investment.
An executive summary briefly describes your business, the products and services to be offered, and the customers you intend to serve. This section will summarize how you will go to market and what demand or need you will be fulfilling. It will demonstrate how you will standout from other businesses in the market space. The executive summary in essence is a long version of your elevator pitch. It is pointed, concise and useful in describing your business to friends, family, suppliers, partners, etc. If you are seeking financing, the executive summary is an opportunity to grab the attention of a potential investor’s interest.
Over 20 years of business leadership, mentoring and entrepreneurship
Each section has a guide, examples, and simple exercises to walk you thru the process
Each section will be created with your vision and AI
At the end you will have created a complete and comprehensive business plan
Business Planning – The first step to becoming an entrepreneur is realizing how much you do not know. The second step is realizing how much you need to know. THINK IT THRU is a business planning process that will introduce you to the opportunities, risks, and a world of business ownership.
We’re an online business planning toolset utilizing AI to help entrepreneurs build a solid foundational plan
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